May 11, 2015 | Opinion
We write up to 100 Matusik Missives each year.
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Michael Matusik - he's been called a lot of things, bald, cranky, smart-arse, dog-lover.
And it's all true!
He also happens to be Australia's foremost property analyst - an expert in his field and a 25 year veteran in the residential property industry. He has helped more than 550 projects to come to fruition.
Michael is the guts and the glory behind Matusik Property Insights, a specialist residential project and product consultancy
Michael pens the weekly Insider column for the Courier Mail newspaper, and he is a guest commentator on Saturday morning 4BC1116 radio.
He is also the author of the Matusik Missive - you lucky, lucky readers!
And...most of the time he writes his own stuff - the better articles no doubt!
The Matusik Missive offers a unique advertising opportunity to pair with Australia's foremost residential property analyst.
With up to 2,500 reads per article - and an audience that has almost doubled in the last 12 months - the Matusik Missive has achieved 175,000 unique views over the past year.
Advertise with the Matusik Missive and receive:
Advertise with a respected industry name. The Matusik brand has an overall reach of 1.25 million people per week and a Google search result that currently generates 642,000 matches. Come and share the ride.
To organise advertising, please email email@example.com
|Banner Dimentions||Advertisement Duration||Apporoximate Cost|
|165px X 165px (no larger than 250kb)||1 month||$1500 + GST|
|165px X 165px (no larger than 250kb)||3 months (+ Special Guest)||$3750 + GST|
We test the market’s pulse every week.
Why? Because it tells us far more about what’s really happening (or not) out there than most of the published property gumpf.
Our polls are pertinent, direct and so simple to answer. Well, they need to be as sometimes we do ask real estate agents to answer them!
Participate, follow the results, or don’t. It’s okay by us. But rest assured we know, as a result, far more about what’s going on than most property gumpfers out there.
How many millions of words are wasted on the Australian property market every day? Millions… heck, more like billions! So why more reports? Hmmm…go on Matusik give me a half-decent answer.
Well, our new Insights Reports will cut to the chase. And cover issues that are really worth reading.
In just eight pages each month, we will deliver advice regarding – What to buy; How to increase your rental return; What to look for when buying a new apartment; What makes a good subdivision; What really is happening on the Gold Coast….. and the list goes on and on.
Interested? Well you should be! Better still, they are free.
After helping over 550 new residential projects come to fruition throughout the country, we have seen what works & what doesn’t work when it comes to new residential investment property.
Unfortunately, and too often, what we recommend as consultants is not implemented. It’s tough to watch great investment opportunities get watered down and so – in concert with a rapid rise in increasingly poor investment advice – we have decided to restrict my direct advisory work to new residential developments that meet strict evaluation criteria.
Only new developments that meet certain criteria and earn a Matusik Property Picks™ rating will receive Matusik investment support.
This is similar, in essence, to a stock rating system.
Want to find out more? Well, email us – firstname.lastname@example.org
Are you sick to death of suburb profiles? They are like noses – I would have written about another body part except the thought police wouldn’t allow me – everyone has one. Who, by the way, is actually selling a whole suburb?
What these doleful overviews are really about is property endorsement. Endorsement via a pretty far removed association – this suburb is nice, it holds lots of good stuff and has a handful of positive property statistics to help support its spruik.
But what are you actually buying – the suburb or a tangible property? The Matusik Ten Things report actually outlines the ten most important things that you should know about the new residential development or property for sale.
Smart? Hell, yes! In demand? Ditto.
Want one for your new residential project or real estate listing? Then email us – email@example.com
He is, if anything, a great communicator – in addition to being one of Australia’s top residential property analysts – writing a weekend column for the Courier Mail newspaper, penning much of the Matusik Missive; and speaking every Saturday on 4BC1116 Radio.
It would surprise no one to find out that he penned this great blurb about himself – cheeky guy that he is.
And despite his inflated ego, he is in high demand for speaking engagements throughout Australia, and gives around 50 presentations each year to professional and industry groups, investors, owner-occupiers, and those who simply want keep current with industry trends.
He is known for his straight-forward delivery, and clear and concise reporting of what is going on in the market.
Ohhh, this is just way too much. I must hear this guy speak. He must be as tall as a statue! Find out more – firstname.lastname@example.org
Michael Matusik has more LinkedIn connections than he can keep up with. He has been around longer than most other names in the Australian property industry. Very few in this game have stuck it out through five property cycles.
Five cycles! You get less than half that for murder. In fact, Michael has been at it long enough to be labelled “veteran” in some quarters. It is amazing, really, given that he looks, sounds and reads so young!
Stop it! You will go blind!
But seriously, we have been around long enough to know what works and what doesn’t when it comes to property market communiques. We now have a range of short digital documents which you, property professional, can send to your database.
Imagine having a fresh new bit of property advice that you can send to your database every week. Yes, it is powered by Matusik, but importantly each PDF holds your brand and contact details. It’s like having your own market analyst. You write your EDM message, attach the PDF and watch your open rate and readership grow.
Now that’s what I call a partnership – we supply the good oil and you build your business turnover.
So how do you get some of this good digital stuff? Email email@example.com for a licensing agreement today. But hurry, as available licences are limited.
1 + 1 often equals much more than 2. Matusik + Broad form a very strong team.
We have worked together for a decade, each with complementary strengths – Matusik with the more helicopter, strategic view and Paul Broad with the vetting process and closer eye for detail.
Now we have teamed up on a more equal basis to provide a unique strategic advisory & research service for the new residential property sector.
We both believe you must begin with the end in mind. Our focus is to begin with buyer settlements and work backwards; providing advice and research back-up that helps get things right from the start, as well as adding real value along the way.
Want to know more? Email firstname.lastname@example.org with your initial brief.
I also have teamed up with John Egan up to provide a unique strategic advisory & marketing service, targeting boutique new residential projects.
We believe that the sales success of a new project depends on the project fundamentals – location, design, pricing, pedigree & timing.
Our business is advising how best to effectively promote and market a project to achieve the best possible sales result.
Chase John Egan at email@example.com to see how we can help.
Reprinting, republication or distribution of the MATUSIK MISSIVE BY Matusik Property Insights is licensed under a Creative Commons License Deed and is free for both personal and commercial use under the following terms and conditions:
The material contained in the Matusik Missive is based on information obtained from sources which are believed to be reliable. The Matusik Missive is commentary and not advice. As such, no warranty or promise is provided that the material is complete, accurate, up-to-date or fit for the purpose for which it is required.
Interested parties should seek independent, professional opinion. Matusik Property Insights accepts no responsibility or liability for any loss or damage arising out of reliance on information contained in this document.